I helped NZ SolarPower
to create new website for
THE CHALLENGE OF REACHING NEW CLIENTS
NZSolarPower faced a big task in the summer of 2017: finding new clients to keep up with their rapid development and expansion across the country. The company was having trouble meeting its quota and was frequently losing potential customers to other solar companies. After speaking with NZSolarPower’s Director of Operations, I studied what design could do to improve with this issue.
THE ORGANISATION’S IMPACT
There are a lot of solar firms out there that are doing incredible things, but only a few of them have the kind of impact that NZ SolarPower has. We used a lot of graphics and texts to communicate that impression on purpose. We want the viewer to feel that this isn’t just “another company,” but rather a purpose and a cause worth fighting for.